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Science Content Strategist · Science Writer

Zoey
Fong Lai Guan

Translate science into strategic impact.

I help scientists translate research into stories that resonate and stay remembered through writing, infographics, and video.

7+
Years Biomedical Science industry experience
8+
Peer-Reviewed Publications
ENG/CN
Bilingual
PMP
Project Mgmt Certified
Portrait of Zoey Fong, science communicator and content strategist

Where Science Meets Storytelling

Science WritingContent StrategyVisual StorytellingAnimation & VideoSocial Media contentNeuroscienceBiomedical scienceNanotechnologyPMP CertifiedAI WorkflowsCanva · CapCut

I'm a science communicator and content strategist with 7+ years across the biomedical science industry, spanning QC, clinical research, and academic research. I understand what happens at the bench and how exactly science gets lost in translation. My mission is to make science accessible to broader audiences, from the general public and policymakers to government bodies and investors. I adapt the message and tone to suit the audience, whether simplifying for public understanding or framing findings for high-level decision-making.

"Science is only as impactful as the story it travels in."

Unlike most scientists, I've always been drawn to storytelling and to art. That intersection of rigorous science and genuine storytelling is where I work best. My work spans writing, infographics, carousels, presentation, and animated videos, all grounded in making biomedical research accessible without losing its integrity.

My background includes 8+ peer-reviewed publications, GLP / GMP and ISO compliance experience, a PMP certification, and a deep interest in neuroscience and psychology, topics that sit at the heart of what it means to be human. I am bilingual in English and Chinese; I integrate AI tools and platforms like Canva and CapCut into my workflow to produce high-quality content efficiently.

The Background That Shapes the Work

Before becoming a science content strategist, I spent 7+ years as a scientist myself. These credentials are what make my science communication credible.

📄
8+
Peer-Reviewed
Publications
🔬
7+
Years in Biomedical
Science
🏅
PMP
Project Management
Certified
🌏
ENG/CN
Bilingual Science
Communication
🎓
MEng
Bioengineering
Nanyang Tech. Univ.
🏥
QC
GLP · GMP · ISO
Compliance Trained

8+ peer-reviewed publications, including first-author work in nanomedicine and neurotheranostics. The science communicator who has also been the scientist.

Google Scholar →ORCID →

Selected First-Author Publications

01

Parkinson's disease: a nanotheranostic approach targeting alpha-synuclein aggregation

02

Multifunctional nanoparticles and nanoclusters as a theranostics and symptoms disappearing agent for traumatic brain injury

Portfolio &
Work Samples

Infographics
How Your Mind Affects Your Body infographic preview
Infographic
How Your Mind Affects Your Body: Stress Response Overview
A visual breakdown of how short-term and long-term stress affect the body.
Setting BRAIN Goals infographic preview
Infographic
Unlock Your Potential by Setting BRAIN Goals
Teaches audiences how to leverage on brain processes, such as attention, reward, and habit loops to set achievable goals.
Social Media & Carousels
7 Key Strategies to Stress Resilience carousel preview
LinkedIn Carousel
7 Key Strategies to Stress Resilience
7 scientifically-proven strategies to build stress resilience. Structured for high LinkedIn engagement.
Adults Struggling with Insomnia carousel preview
LinkedIn Carousel
Are You Among the 1 in 3 Adults Struggling with Insomnia?
Covers the science behind insomnia, causes, biology, and evidence-based strategies to improve sleep quality.
Look Out for the Little Guy, Gut-Brain Axis post preview
Social Media Post
Look Out for the Little Guy, Gut-Brain Axis explained
A science communication post introducing the concept of gut-brain axis and its implications for mental and physical health.
Video & Animation
The World Within Us animated video preview
Animated Video · LinkedIn
The World Within Us
Original animated explainer for LinkedIn, reimagining the body's systems as a living city to spark public interest in biomedical science. 404 impressions, 53 reactions, 20 comments, making human biology tangible, visual, and memorable.
Meet Your White Blood Cells animated video preview
Animated Video · LinkedIn
Meet Your White Blood Cells
An animation introducing white blood cells and their role in immune defence.
Christina Tan LinkedIn influencer video preview
Social Media Video · Client Work
Christina Tan, LinkedIn Influencer Video
Christina, a sales coach and LinkedIn influencer, needed short-form video that felt authentic and scroll-stopping, not salesy. Scripted, edited, and paced for LinkedIn's native feed, the video landed 94 reactions, 31 comments, and 1–2 direct client enquiries.
Science Articles
Science Article · Analysis
An AI Paper Passed Peer Review. Here Is What Researchers Need to Do Differently.
An analysis of the 2025 Sakana AI experiment and what it reveals about citation culture in science.
Science Article · Explainer
Look Out for the Little Guy in Your Gut
Your gut microbiome does not just process food. It processes your mood, memory, and long-term brain health.
Science Article · Layman Summary
What If Tiny Particles Could Both Detect and Treat Brain Diseases?
A layman summary of peer-reviewed research on nanotheranostics in Alzheimer's and Parkinson's disease.
Science Article · Bilingual EN/中文
Your Brain on Doomscroll / 无尽的刷屏,正在对你的大脌做什么?
What excessive content consumption is doing to your brain, and six ways to break the cycle. Available in English and Mandarin Chinese.

What I Can
Do For You

Whether you're a research lab, biotech startup, or science-driven brand, I create content that makes your science reach further, land harder, and stay remembered. Available in English and Mandarin Chinese.

01
Science Writing & Translation
Precise science writing for researchers, labs, and biotech teams. Writing that turns technical findings into accessible, memorable content that travels beyond the journal.
  • Research-to-layman summaries
  • Science articles & blog writing
  • Bilingual English/Chinese content
  • Publication & grant writing support
02
Visual & Social Content
Platform-native science content built for engagement, visuals and copy that spread ideas effectively.
  • LinkedIn posts & carousels
  • Scientific infographics
  • Content strategy & planning
  • Science brand storytelling
03
Science Education Video
Animated and edited videos that make science education accessible, visual, and shareable.
  • Concept-to-final video production
  • Animation scripting & editing
  • Short-form social media video
  • Explainers & educational series
04
Presentation Slides Design
Science and business presentations that are visually compelling, structured for clarity, and designed to make your message land with stakeholders.
  • Research & conference presentations
  • Pitch decks & stakeholder slides
  • Science education animated slide sets
  • Bilingual English/Chinese slide decks
05
Science Portfolio & Website Creation
Clean, professional websites and digital portfolios designed for researchers, scientists, and science-driven organisations to build their professional brand.
  • Science portfolios
  • Lab & researcher profile sites
  • Science brand landing pages
  • Single-page & multi-section sites

From Research
to Resonance

1
Understand
Deep dive into your science papers, briefings, or research conversations to understand your content. Once we have defined and aligned on the project scope, I will start on your project.
2
Clarify
Find the single most important idea. Strip the technical jargon. Identify what interests the audience and makes them want to learn more.
3
Craft
Build the content, preserving the structure and scientific integrity.
4
Refine
Collaborative review cycles to ensure scientific accuracy and strategic alignment before final delivery.

What people Say

Recommendations from researchers, professors, and lab leads across my 7+ years in biomedical science, spanning academic research, clinical settings and laboratory work.

She has good writing skills and is able to communicate efficiently her work and results in an advanced manner to colleagues and wider audiences.

Prof. Balázs Gulyás MD, PhDPresident's Chair of Translational Neuroscience · Director, Cognitive Neuroimaging Centre · Nanyang Technological University

Zoey has proven to be the go-to person for scientific writing tasks, including safety approvals and manuscript preparation. Her hands-on skills are characterised by meticulous attention to detail, and her ability to grasp new concepts swiftly makes her an invaluable asset in any research setting.

Dr. Krishna Kanta GhoshSenior Research Fellow · Translational Neuroscience Laboratory · Nanyang Technological University

Her English communication skills are very good. She showed excellent logical, analytical and reasoning skills along with a clear and focussed vision, an inquisitive student who could think creatively and grasp new ideas with ease.

Dr. Gunjan Mukerji, PhDAssociate Lecturer · School of Health and Life Sciences · Management Development Institute of Singapore

Zoey is beyond a typical content creator with her scientific background. As an accomplished neuroscientist, her intellectual depth shows in everything she produces. Her creativity and artistic skills are demonstrated through the video work she produced for my business, and her ability to apply digital media skills in genuinely interesting ways is something rare.

Christina TAN Min ShyanFounder · Sales coach · Sales Symphony

Within a relatively short time, Lai Guan gained a handle on statistical sequence analysis and asked precise questions. Her dissertation is being revised into a manuscript for publication. I have no doubt she will excel in any scientific setting, both academia and industry.

Dr. Maurice Ling, PhDPrincipal Partner · Colossus Technologies LLP · Final Year Project Supervisor

Capable of effectively reviewing and processing information with a devotion to logic. She can manage time in a way that allows for both creativity and productivity. This is something I have seen lacking in other students of her batch.

Dr. Nidhi SrivastavaAssociate Lecturer · Management Development Institute of Singapore

I worked with Zoey to get stickers designed for my yoga studio. Although she was unfamiliar with the yoga poses, she asked questions throughout the process and checked in with me about the style I wanted. She was constantly in touch and kept me updated on the work progress. She also very patiently incorporated all the small changes that I requested for. It was easy to work with her and the entire experience was very smooth.

Patricea ChowYoga Studio Owner

Let's Make
Science Resonate

Open to freelance science communication projects internationally and full-time science writer or content strategist roles.

Freelance · InternationalFull-time · SingaporeEnglish · Mandarin Chinese